Natalie was born and raised in Atlanta but spent nearly two decades exploring life beyond the South — from the fast-paced energy of Washington, D.C. to three unforgettable years in Austria. In 2023, she and her family made Huntsville home, drawn to its natural beauty, outdoor adventures, and small-town charm that’s still buzzing with growth.
Her path to social media management started with one simple realization: small businesses were doing incredible work but struggling to keep up online. After years as a data analyst, Natalie saw an opportunity to blend her analytical mind with her creative side — helping business owners not only stay consistent on social media, but truly connect with their audience.
As a Social Media Manager, Natalie is the detail-driven mind behind her clients’ content and strategy. She dives deep into each business’s goals, values, and voice to craft authentic, engaging posts that feel personal — because they are. From analytics and strategy to trends and storytelling, she’s passionate about making social media work for small businesses, not against them.
Her favorite part of the job? The people. Natalie’s clients quickly become friends, and she’s known for being their biggest cheerleader. Whether she’s editing reels, brainstorming campaigns, or introducing local businesses that might collaborate, she’s always finding ways to bring Mave’s community-driven mission to life.
Outside of work, you’ll find Natalie soaking up time outdoors with her husband and kids — hiking, biking, or geocaching their way through North Alabama. She’s also a tennis player, crafter, and self-proclaimed mushroom-coffee enthusiast (even though she can’t stand eating mushrooms). Oh, and one fun fact? She’s a licensed pilot.